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Use Qualtrics XMOS2 to drive humanised intelligence at scale: from personalised insights to actionable
recommendations, you'll receive AI-driven recommendations to drive business results.

xiD

Build a unified profile with Qualtrics xID that captures all feedback and interactions to provide personalised experiences that drive growth for customers and employees

Qualtrics iQ

Use iQ to turn raw feedback into powerful stories, revealing customer sentiment and themes with AI, to drive informed business decisions and keep you a step ahead.

xflow

Transform feedback into immediate, scalable actions with xFlow, and close experience gaps in real time.

QualtricsAI

Artificial intelligence,
meet humanised intelligence

Qualtrics AI leverages the largest living archive of human sentiment to listen and act on every touchpoint, across
every channel, unlocking human connections at scale.

EXPERIENCE DATA_

Qualtrics AI goes beyond conventional sentiment analysis by delving deep into the experiences of customers, employees, and prospects to uncover humanised insights. Harness the power of experience data with Qualtrics AI to understand personal preferences, proactively anticipate needs, and offer scalable, actionable recommendations across your business.

Experience the Qualtrics difference. Our AI converts in-depth customer and employee data into actionable human insights. Anticipate needs and drive impactful decisions confidently with our ethically guided AI, ensuring trust and integrity in every insight.

Smarter Decision-Making_

Unlock hidden motivations and insights with Qualtrics AI’s advanced machine learning to make decisions that deeply connect with your audience.

Predictive Power_

Predict future trends with AI-powered analytics, crafting personalised engagements that meet individual needs before they arise.

Comprehensive Understanding_

Dive deep into the subtleties of every interaction and uncover what shapes customer and employee experiences, from expectations to satisfaction.

Actionable Recommendations_

Receive custom, actionable strategies from Qualtrics AI that enhance experiences and propel your business forward, guaranteeing measurable impact.

FLEXIBILITY_

Qualtrics AI meets you where you are. Our scalable solutions are precisely tailored for your journey, enabling you to embrace AI on your terms and adjust your integration as your business grows and your needs change.

Begin Your AI Journey with Qualtrics. Every organisation adopts AI at its own pace, and we understand that. Our platform is designed with you in mind, providing an stress-free, customised approach—not a rigid, one-size-fits-all solution. Our flexible AI solutions empower you to control your AI journey, letting you choose exactly how much control to maintain as AI integrates with your platform and workflow.

SECURITY_

Experience secure intelligence with Qualtrics. We're committed to safeguarding your proprietary insights and competitive advantages, ensuring round-the-clock security and data-privacy.

At the heart of innovation lies a core commitment to security and trust. We fiercely guard your data, ensuring that confidentiality is never compromised and that the insights and competitive advantages you’ve worked hard to obtain remain exclusively yours. Our platform is designed with sophisticated security measures that adhere to the strictest data protection standards, so you can focus on leveraging our trusted AI with complete peace of mind.

Transform data into outcomes with Qualtrics AI

Qualtrics AI turns every piece of data into clear insights and actionable next steps, enhancing your strategic decisions with
predictive insights to keep you innovating and your business performing. With Qualtrics AI, you'll
gain a complete view of your business, unlocking its full potential with precision and speed.

Customer Experience logo

Simplify the customer support process with smart and actionable insights, enabling teams to resolve issues quickly and dedicate more time to building human relationships. AI-powered intelligence delivers emotionally relevant recommendations for personalised care, faster resolutions, and increased customer satisfaction.

Employee Experience logo

Transform the employee experience using generative AI to deliver actionable insights and practical recommendations. Leaders receive data-driven strategies to enhance engagement, productivity, and loyalty, fostering a workplace where employees feel valued and aligned with company objectives.

strategy logo

Enhance your research with powerful generative AI, delivering deeper insights and clear actions for each study. Reduce costs, expand your knowledge base, and grow revenue through informed, strategic decisions across product development and marketing, all backed by exceptional data quality and intelligent insights and analytics.

Discover how Qualtrics
transforms data into action

The next generation of
Experience Management

Meet XM/os2 — our newest release that puts AI at the foundation of XM to help you deliver more breakthrough experiences, to more customers and employees.

Transform Customer Experiences

Dive into the world of next-level customer experience with Qualtrics AI leading the way. Discover how our technology empowers frontline representatives to truly listen and respond to customer needs, while providing contact center agents with the cutting-edge tools they require for exceptional performance. Qualtrics is driving a CX revolution like never before.

Evolution of the XM Platform

Discover how Qualtrics AI enhances the XM/os2 platform using a vast collection of human sentiment and experience data, along with expertly trained models. This powerful combination delivers personalised, human-like experiences at scale.

The Future of Market Research

Learn how Qualtrics AI helps market researchers find insights, themes, and actionable recommendations faster than ever before with new upcoming features like Video Feedback with AI Summarisation and Research Hub.

Empower Employee Experience

Qualtrics AI empowers managers to deeply understand team feedback and provides personalized insights and recommended actions predicted to have the greatest impact on positive team outcomes. Managers can track the impact of actions on their teams in real-time without waiting for the next survey results.

Qualtrics AI makes headlines

Learn how AI is shaping
the XM landscape

WEBINAR_

Harnessing AI to elevate your customer experience

GUIDE

Forrester Report: Generative AI essentials for CX leaders

WEBINAR

Unlocking employee productivity in 2024

EBOOK

Your guide to unlocking employee productivity in 2024

EBOOK

How AI will reinvent the market research industry

GUIDE

Qualtrics AI security and privacy guide

EBOOK

Reimagining omnichannel CX in the age of AI

GUIDE

The Implementation of an Ethical Experience Management Program